Collection: Eyes

Shop Eye Makeup & Our Best Selling Tubing Mascara

Define your eyes, lengthen lashes, and amp up the drama and with the best eye makeup from the PONi range. Natural and pretty to bold and classic, we’ve got you covered for each of your favourite eye makeup looks.

Liquid eyeliner, tubular mascara, lash growth serum, and blendable highlighter/concealer - they’re all here. High impact, superior quality and a snap to apply, our range of easy-to-use products is loved by beginners and experts.

We’ve also teamed complimentary products in easy bundles so you can buy eye makeup in kits and eyeliner sets. Easy!

White Knight Tubular Mascara

“This is the GOD of mascara. Absolutely perfect, by far the best thing I’ve ever put on my lashes! You won’t regret buying. AMAZING!” - Hayley

Finish your best eye makeup looks with The White Knight - our universally adored tubular mascara. This little beauty is the ultimate panda-eye proof, water resistant tubular mascara to build length and clump-free volume with a dual functioning brush.

Pegasus Liquid Eyeliner

“Love this product. Smooth, long wearing liquid liner pen. Super dark. Easy on, easy off. I would even go as far as saying it's the best liquid liner I've ever used.” Tash

An easy to use liquid eyeliner designed for everyone - from beginners to experts.

Black, richly pigmented lines glide on effortlessly for to-die-for wings or a subtle everyday eye makeup look . The quick drying formula has serious staying power for all day wear without smudging.

Eyelash and Brow Growth Serum

“I have been using the serum for months now. My eyebrows are much thicker, they were virtually non-existent before. Also eyelashes are longer and seem thicker. A great product.” Leonie

A lash and brow multitasker! This easy to use lash and brow serum boosts natural growth for thicker, darker and longer lashes and brows.

Enriched with nutrients including vitamin A, vitamin B5, and biotin it stimulates sluggish natural hair follicles for more lush looking lashes and brows.

Brow Pop - 3 in 1 Brow Highlighter

Define your eyes and brow area with this long-wearing, creamy and blendable brow highlighter.

Easy to use, it glides on under arches to make your brows POP with a matte finish. The soft peachy hue is gorgeous for all skin types and can be used as an under-eye concealer or priming base for eyeshadow too.