Makeup Cartel

Australian owned and designed for salon and retail.

esmi Skin Minerals

Australian made, clean, vegan skin care.

Lip Heroes

Vegan lipsticks and lip liners with a kaPOW.

PONi Cosmetics

Create easy and beautiful makeup looks.

Welcome to Australia’s fastest growing skin care and makeup hub. We design and develop Australian brands of purposefully created products that are cruelty free and vegan where possible, salon quality, easy to use and that help create beautiful makeup looks with a base of happy, healthy skin.